This is a very fine snuff that is on the dryer side. It takes some preactice to keep from inhaling it too far so be careful. The immediate note is a floral note, just like sniffing a bar of fine french soap, then as the floral scent fades you get a hint of chocolate. I did not get a heavy nicotine hit. I really like this snuff and will recommend it to my friends that don't like the mentholated snuffs. I am quite new to snuff and have been trying several different types so don't place too much stock in my review.